Effective branding requires making an appeal to the people who are most likely to buy or play games. One reason that branding looms large for the gaming industry is that gamers often identify strongly with the games they play. A person who spends hours playing a single shooter game like Halo is most likely projecting himself into the game to some extent.
Client: Norse Foundry
Category: Brand Management
Date: July 2021
Since 2011, Norse Foundry® looks to provide quality products such as Role playing Game Dice, Game Mats and the finest of dwarven currency so players can carry them everywhere they go. With its trademark Elf with an Axe, Norse Foundry® strives to create the best game-playing experience possible by offering wide variety of top-of-the-line pieces and equipment to play with prices that won’t break the bank.
Project Duration :
5 months
Deliverables :
Branding
Results :
Increased brand awareness and sales